Lapidary Journal's Annual Buyers' Directory (May issue in print, and Supplier Search online all year) is the most popular where-to-find-it index in the field. And gem, jewelry, bead, lapidary and mineral enthusiasts worldwide depend on it all year long to find suppliers when they're ready to buy.

Here's why 1,500 companies like yours use the Annual Buyers' Directory (ABD) to reach their customers and prospects:

*The giant ABD has always had the largest readership of buyers! You will reach 160,000 artisans, collectors, and professionals in 106 countries who depend on the Annual Buyers' Directory when they're ready to buy!

* 7,500 additional copies of this giant print edition are sold throughout the year!

* Readers use the ABD all year long, giving your ad repeat exposure throughout the year.

* With 7,000 product/service listings, virtually everything in the field our readers want is listed in and sold through the Annual Buyers' Directory.

* LJ can increase your exposure with supplemental banner advertising, online classified ads, and links to your website through the searchable database at www.lapidaryjournal.com. It's one of the most popular parts of our site, with buyers viewing an average of more than 14,000 pages of Supplier Search per month!

* Participation in the field is promoted by listings of 1,400 schools, clubs, and museums!

For just $15.00 per standard listing, you can market your company in the field's Number One purchasing directory.

There are more than 500 listing categories to choose from, and you can even CREATE YOUR OWN ($30 per special listing)! One low rate puts your listings in three easy-to-use print indexes:

1. Products & Services:
Your company name is listed under all the products you select so that buyers worldwide know what products you offer.

2. Suppliers:
Alphabetical by company name, it lists your company name, address, phone number, 800-number, fax number, e-mail address, website, and all the products you choose.

3. Locations of Suppliers:
Alphabetical by state, and then by city, it lists all the companies in the Products and Services Index so local buyers can find you.

Interactive Listings
Thousands of site visitors every month can view your product and service listings and directly link to your website on Lapidary Journal's online searchable database (click here to try it out). $20.00 per listing. We can only include ALL or NONE of the same listings as you have in print.

Click here to buy listings securely online

Make sure Annual Buyers' Directory users can find your information when searching for products and services. Run a Company Logo Ad or Company Business Card Ad with your listing to aattract their eye to your contract data. Company Logo Ads are $268 each for the DEALER section, and $188 to repeat in the PRODUCTS section. Company Business Card Ads are $324 each for the DEALER section, and $226 to repeat in the PRODUCTS section. See the listing forms for sample ads.

Whatever products or services you provide, the Annual Buyers' Directory print and online editions give you the power to increase sales all over the world, all year long.

You can contact the Listings Coordinator, your advertising sales representative or call 610-232-5700 with specific questions about how the listings work. Or click here to buy listings online

PRINT ADVERTISING IN THE ABD

Last year, over 500 successful companies proved that advertising combined with product listings commands attention and makes the most impact on prospective customers.

And readers save and refer to the Buyers' Directory again and again for a full year. So your advertising gets 12-months of repeat exposure to the largest paid circulation of jewelry-making, gem, bead, lapidary, mineral and fossil buyers in the world.

PLUS: You can get frequency discounts when you make the ABD part of a complete marketing campaign in Lapidary Journal. See the Advertising Rates section of this media kit for details.

For information about selling single copies of the ABD or any issue at your retail location, please contact Donna Kraidman at 610-232-5728 or dkraidman@interweave.com

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